Author Archive: Stephanie Trunzo
August 23, 2017
Companies often hinder progress because of the classic chicken and egg dilemma, which prevents them from seeing a clear or simple path to get started. In nascent areas like cognitive, this delay tactic is even more common. Feeling their way through what it means to be cognitive, people will argue that you need to already … Continue reading “What Came First, Cognitive or Business Intelligence?”
June 28, 2017
We live in a world that has forgotten how to wait. We burn our mouths on hot pizza, we run red lights, we fast forward through commercials – the list goes on and on. In a society that places such high value on speed, it’s interesting that many stakeholders are OK with a leisurely pace … Continue reading “Bimodal IT Pedals Digital Transformation Forward”
June 1, 2017
Today PointSource is a Globant company, joining forces with one of the fastest growing digital transformation companies in the world. Collaboration is at the center of everything we do at PointSource. That collaboration has created our amazing culture and meaningful partnerships with our clients. Now, with the strength of Globant behind us, we will partner … Continue reading “PointSource Is Joining Globant”
February 22, 2017
Traditionally when we envision a user interface, an interaction that involves some sort of screen comes to mind — whether it’s a computer, mobile device or wearables. But as we move into a new world of contextual technology, everything has the potential to facilitate user interactions. Users interact with brands across a number of mediums … Continue reading “The Age of Zero UI: How to Use Different Channels to Deliver Brand Interactions”
August 17, 2016
PointSource is an industry leading digital transformation firm. We’re so proud of the amazing work our teams do every day. They are why PointSource has achieved 339% growth over the last three years and continually earn the company this prestigious distinction.
April 28, 2016
To continually assess and meet the needs of the market, as well as gracefully flex operationally and organizationally through hyper growth phases, we are maniacally driven to attract a particular archetype – regardless of their role. We hire Creators, Builders and Explorers. We hire people who are life-long learners and iterators.
December 31, 2015
As we bid adieu to 2015, we round the bend into 2016 by snapping #selfies to Instagram of our midnight kisses and champagne toasts. Over the last 3 years we have seen a lot of trends that have come and gone. Our senior leadership team compiled some of their predictions for the ways we will see mobile shape our lives in the coming year.
October 5, 2015
Pinterest announced their expanded mobile commerce shopping platform to allow the Buyable Pin API to work with IBM WebSphere Commerce. We have been working in partnership with IBM and Pinterest to develop a prototype to accelerate that integration.
May 7, 2015
Recently I was at a CMO event with a colleague who had been listening to me introduce PointSource in a string of conversations. He said, “I haven’t heard you say once that we are an agency; why is that?”