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Marissa Buckley Marissa Buckley
November 27, 2017
How a True Digital Transformation Partnership Makes Life Easier for Security First Insurance

How a True Digital Transformation Partnership Makes Life Easier for Security First Insurance

This blog is guest written by Marissa Buckley, VP of Marketing, Brand Experience, Security First Insurance. Sometimes you don’t know the perfect partner exists until you find it. That’s how...

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Stephanie Trunzo
Stephanie Trunzo
August 23, 2017

What Came First, Cognitive or Business Intelligence?

Companies often hinder progress because of the classic chicken and egg dilemma, which prevents them from seeing a clear or simple path to get started. In nascent areas like cognitive,...

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John Cammarata
John Cammarata
August 16, 2017

Now Is the Time for Insurers to Embrace AI

As a technology executive familiar with the opportunities new solutions offer, I can confidently say I’m ready for artificial intelligence. However, my enthusiasm for AI outpaces many of my colleagues...

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Scott McCall
Scott McCall
August 9, 2017

Escaping the Product Strategy Abyss with Customer Curiosity

It’s no secret – designing, building and maintaining effective digital applications is hard work. Your product might be years overdue for a redesign. Your organization might be making a shift...

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Cait Smith
Cait Smith
August 2, 2017

Four Simple Steps for Leading a Workshop

Define, Design, Facilitate, Distill At PointSource, we lead custom workshops to collaboratively work alongside our clients at various points in our engagements. These workshops are designed to tackle tough challenges,...

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Greg Ng
Greg Ng
July 13, 2017

Is Your Strategic Roadmap SMART Enough?

A few years ago, my family and I set the goal of visiting 100 national parks. In addition to great views and good times, traveling cross country has taught me...

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Stephanie Trunzo
Stephanie Trunzo
June 28, 2017

Bimodal IT Pedals Digital Transformation Forward

We live in a world that has forgotten how to wait. We burn our mouths on hot pizza, we run red lights, we fast forward through commercials – the list...

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Barry Pellas
Barry Pellas
June 21, 2017

Technologists: Essential Strategists for your Digital Transformation Roadmap

In the 21st century, the role of the technologist and digital transformation go hand in hand. Digital transformation can feel like a major hurdle, with so many new strategies, solutions...

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PointSource
PointSource
May 31, 2017

Insurance Tip Sheet

Legacy mindsets, processes and technology systems have plagued the insurance industry for decades, leading to an antiquated business model that often puts the policy ahead of the user. This policy-centric...

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Ryan O'Connor
Ryan O'Connor
May 17, 2017

Insurance Digital Transformation Report

The insurance industry is at very interesting crossroads. Many insurance companies, from large tier 1 national brands to tier 2 and tier 3 mid-market regional providers, are deeply rooted in...

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PointSource
PointSource
April 19, 2017

When it Comes to User Personas, Let Research Fall Where It May

A well-developed user persona is unparalleled in its ability to refine and improve the end-user experience, and crafting a digital experience around persona attributes and needs can be the difference...

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