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PointSource
PointSource
July 19, 2016

The State of the Mobile Experience Study: The Future of Insurance – Part 2

A frictionless mobile presence would enhance the customer experience and enable insurance agents to perform their jobs with excellence no matter where they are. However, implementing a successful mobile operation...

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PointSource
PointSource
July 14, 2016

The State of the Mobile Experience Study: Insurance Pain Points – Part 1

Insurance companies recognize the need for a mobile presence, yet they are doing very little to develop or improve their digital strategies. Eighty-nine percent of insurance respondents say their company...

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PointSource
PointSource
July 12, 2016

The State of the Mobile Experience Study: Key Findings

The State of the Mobile Experience Study, reveals key insights on digital offerings across retail, insurance, financial services and supply chain industries. The study exposes key pain points in the...

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PointSource
PointSource
June 2, 2016

Three Takeaways from IBM Amplify 2016

A couple of weeks ago, our team attended IBM’s Amplify 2016 conference in Tampa, which focuses on marketing, customer analytics, digital experience and commerce. As business partners, we sponsored the...

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PointSource
PointSource
April 27, 2016

Insurance News Roundup: April 2016

Customers are expecting the insurance industry to transform and meet the ever changing expectations that disruptors like Uber, AirBnB, and Drizly are creating. Insurers need to be both innovative and...

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Mandy Steinhardt
Mandy Steinhardt
April 21, 2016

Crucial Loyalty Measurements for Mobile

Loyalty programs provide marketers endless opportunity to measure and evaluate customer behavior, and when that relationship crosses into the mobile domain, we can learn even more. Here are some top...

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Mandy Steinhardt
Mandy Steinhardt
April 13, 2016

How Analytics Can Help UX Design

When planning your digital transformation, it's easy to put together a wish list of items you'd like included but focusing on features that make the lives of your users easier...

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Barry Pellas
Barry Pellas
March 29, 2016

4 Things You Should Know About Content Management for Digital and Mobile

We build a lot of great digital and mobile solutions at PointSource. One thing you should know is that 75% of those solutions include content management as a key element...

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PointSource
PointSource
February 22, 2016

Common Challenges Insurance Companies Encounter in Their Digital Transformation

Insurance companies commonly run into the same challenges when planning for mobile. Users may not trust providing personal information, systems of record maybe be convoluted and legislation may even create...

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John Cammarata
John Cammarata
February 2, 2016

How to Engage Millennial Insurance Shoppers

Mobile is an expectation for Millennials, but many insurers are struggling with transforming their web and mobile infrastructure to meet this expectation. Property & Casualty insurers can hone their focus...

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