Jon Creasman
Jon Creasman
December 4, 2017

Achievement Unlocked: Building an App with Vue.js

Earlier this year, I was approached with an offer to be a guinea pig in a little PointSource experiment: Build an in-house app using Vue.js. As a new developer with...

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Dan Romanow
Dan Romanow
November 14, 2017

5 Steps to Adopting a Mindset of Experimentation

Experimentation isn’t new. Since the 17th-century scientists have been utilizing experimentation to demystify why things are the way they are while capturing insights gained along the way. Given its place...

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Greg Ng
Greg Ng
November 1, 2017

A Closer Look at Relevance During the Personalization Process

In August, we dove headfirst into the world of personalization. Our blog post walked through classical psychology and behavioral economic theories and how we can apply the lessons they teach...

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Mandy Steinhardt
Mandy Steinhardt
October 18, 2017

A Path to ROI for AI

Consultants evaluating the current state of AI and projecting into the future agree that those who jump most wholeheartedly into cognitive and AI are the companies who reap the most...

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Adrienne Bryant
Adrienne Bryant
September 27, 2017

Six Things the Supply Chain Industry Should Consider

In an industry permeated with complexities, every interaction along the supply chain is crucial. One error can snowball, creating the potential to lose millions of dollars. But data from the...

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Greg Ng
Greg Ng
August 30, 2017

What Psychology and Behavioral Economics Teach Us About Personalization

From a technical standpoint, delivering personalized experiences is easy to do. Today’s businesses have multiple avenues to learn more about target audiences (paid, earned and owned), and aggregating and analyzing...

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Barry Pellas
Barry Pellas
June 21, 2017

Technologists: Essential Strategists for your Digital Transformation Roadmap

In the 21st century, the role of the technologist and digital transformation go hand in hand. Digital transformation can feel like a major hurdle, with so many new strategies, solutions...

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Ryan O'Connor
Ryan O'Connor
May 17, 2017

Insurance Digital Transformation Report

The insurance industry is at very interesting crossroads. Many insurance companies, from large tier 1 national brands to tier 2 and tier 3 mid-market regional providers, are deeply rooted in...

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PointSource
PointSource
April 6, 2017

Preparing for User Research Curveballs to Hit it Out of the Park

Recommendations for conducting user research with a large team User research never goes as planned. Even if you have all your logistics in order, a clear understanding of goals and...

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PointSource
PointSource
March 20, 2017

Executing Digital Transformation Study: The Dangers of a Legacy Mindset

Every organization wants to leave its legacy, but that shouldn’t be confused with a reliance on legacy technologies, operations or mindsets. This may seem like an obvious distinction, but, according...

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