PointSource
PointSource
March 23, 2017

Executing Digital Transformation Study: The Dangers of a Legacy Mindset

Every organization wants to leave its legacy, but that shouldn’t be confused with a reliance on legacy technologies, operations or mindsets. This may seem like an obvious distinction, but, according...

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PointSource
PointSource
March 8, 2017

Executing Digital Transformation Study: What’s at Stake for Organizations Today?

In our last blog post, we introduced our latest study, Executing Digital Transformation: Four Key Areas Essential to Organizational Success in a New Era. We’re dedicated to improving organizations’ digital experiences...

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PointSource
PointSource
March 2, 2017

Executing Digital Transformation Study: Key Findings

Executing digital transformation can feel like a giant game of chess. With so many moving pieces in an environment that’s continuously changing, it’s not surprising that organizations often struggle to...

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John Cammarata
John Cammarata
February 16, 2017

The Consumer Decision Journey: Insurance

Every consumer brings his or her own set of expectations to their relationship with their insurer. Personal experiences shape these goals, including a user’s interactions with other companies. For example,...

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Cait Smith
Cait Smith
February 7, 2017

Digital Roadmap 101: Building a Roadmap That Evolves With You

“Planning is bringing the future into the present so that you can do something about it now.” I’m a sucker for good quotes, and this one by Alan Lakein brilliantly...

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Cait Smith
Cait Smith
September 20, 2016

Design Thinking for Non-Designers: 3 Ways to Apply Design Thinking to Leadership

There’s still a lingering belief that design thinking is only applicable to designers or those in product development. This couldn’t be further from the truth! You can apply design thinking...

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Mandy Steinhardt
September 1, 2016

August 2016: Mobile News and Research

The on-demand and sharing economy includes companies like Airbnb, Uber, Kickstarter and Etsy. These disruptive marketplaces are changing how consumers earn money, giving millennials and retirees alike new forms of...

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Morgan Moore
Morgan Moore
August 9, 2016

The Business Value of UX Design

Investing in effective UX improves conversion rates and increases revenue. With so many digital options available to users, your organization's experience needs to be top notch to be competitive--61% of...

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Brian Hall
Brian Hall
July 26, 2016

Four Ways to Benefit from Going Onsite

The value of an onsite kickoff is often difficult to measure. As a result, it can sometimes fall victim to being cut from a project altogether. Before any more onsite...

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