John Cammarata
John Cammarata
February 16, 2017

The Consumer Decision Journey: Insurance

Every consumer brings his or her own set of expectations to their relationship with their insurer. Personal experiences shape these goals, including a user’s interactions with other companies. For example,...

Read On

Jenna Trunzo
Jenna Trunzo
January 26, 2017

Co-Design & Co-Development: The PointSource Approach to Collaboration

Walking down the halls of PointSource, you’ll see a lot of rooms created for collaboration, made unique by the amount of post-its wallpapering the space. They may be filled with...

Read On

Paul Smokovitz
Paul Smokovitz
January 10, 2017

The Importance of Designing Custom Icons

It is tempting, easy and quick to grab a “free” icon or icon set off the internet. If you want to use one of those icons just understand it is...

Read On

Morgan Moore
Morgan Moore
August 9, 2016

The Business Value of UX Design

Investing in effective UX improves conversion rates and increases revenue. With so many digital options available to users, your organization's experience needs to be top notch to be competitive--61% of...

Read On

PointSource
PointSource
July 29, 2016

The State of the Mobile Experience Study: Financial Services Key Findings

In comparison to the retail, insurance and supply chain industries, mobile in the financial sphere is the most mature. However, that doesn’t mean there isn’t fresh functionality to consider and...

Read On

John Cammarata
John Cammarata
June 8, 2016

What Can Companies Do to Disrupt Consumer Expectations?

Digital transformation can have a domino effect throughout an organization that stretches across different departments, processes and technologies. Having a strong understanding of the areas being affected before starting your...

Read On

Filed under:

PointSource
PointSource
March 22, 2016

3 Reasons to Develop a Mobile MVP Mentality

What is a Minimum Viable Product (MVP)? A MVP is a new product that engages your users during their mobile moments and allows you to collect the maximum amount of...

Read On

Filed under:

Ryan O'Connor
Ryan O'Connor
December 22, 2014

Holiday Shopping: Desktop Uses Mobile to Improve Performance

Ryan's Cyber Monday shopping is slowed by a retailer not optimized for mobile. A mobile first approach toward e-commerce can improve the total experience.

Read On

Filed under:

Dave Stecher
February 16, 2014

From Responsive Design to Responsive Delivery: A Holistic Approach to Mobile Development

Over the last few years, mobile developers have spent much of their effort on solving design problems. Problems such as how to get an application to display on multiple devices...

Read On

Filed under: